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VidMob, which offers tools for marketers to create digital ads, raised a $110M Series D led by Shamrock, source says at a $500M valuation, up from $290M in 2021 (Megan Graham/Wall Street Journal)

August 17, 2022

[ad_1] Megan Graham / Wall Street Journal: VidMob, which offers tools for marketers to create digital ads, raised a $110M…

Publicis will acquire Profitero, which provides e-commerce software and analytics to over 4,000 brands, sources say for about $200M (Megan Graham/Wall Street Journal)

May 4, 2022

[ad_1] Megan Graham / Wall Street Journal: Publicis will acquire Profitero, which provides e-commerce software and analytics to over 4,000…

Edo, an ad measurement service for TV and streaming co-founded by actor Edward Norton, raises $80M from Shamrock Capital at a $200M+ pre-money valuation (Megan Graham/Wall Street Journal)

April 6, 2022

[ad_1] Twitter says it has been working on an edit tweet option since last year and will start testing the…