IBC

Streaming Media

Google and Paramount at IBC 2022: Use Data for Personalization, Storytelling, and Customer Retention

[ad_1] A frequently used saying a few years ago was “data is the oil.” Perhaps in these times oil is…

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Streaming Media

Warner Bros. Discovery Talks Synergies, Scale, and Live in IBC Keynote

[ad_1] One of the biggest media stories of the year is the merger of Discovery and Warner Brothers in a…

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