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ChatGPT Sparked an AI Craze. How to Cut Through the Hype.

Photo of Nora James Nora James February 10, 2023
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ChatGPT Sparked an AI Craze. How to Cut Through the Hype.
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Artificial intelligence has sparked new competition in internet search—for the first time in decades. Here’s how to build an AI portfolio.

It has been more than 70 years since the English computer scientist Alan Turing wrote a landmark paper laying out the Turing Test for assessing whether machines can think.

It turns out that a better question is whether they can sell advertising.

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