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A look at the increased use of celebrity deepfakes in advertising, with or without their permission, raising legal and ethical questions (Patrick Coffee/Wall Street Journal)

Photo of Grace Will Grace Will October 25, 2022
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Patrick Coffee / Wall Street Journal:

A look at the increased use of celebrity deepfakes in advertising, with or without their permission, raising legal and ethical questions  —  Digital simulations of Elon Musk, Tom Cruise, Leo DiCaprio and others have shown up in ads, as the image-melding technology grows more popular and presents …



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