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Memo to staff: Adam Mosseri says its surveys of creators show Instagram lags behind TikTok and YouTube on the most important creator satisfaction dimensions (The Information)

Photo of Grace Will Grace Will September 15, 2022
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The Information:

Memo to staff: Adam Mosseri says its surveys of creators show Instagram lags behind TikTok and YouTube on the most important creator satisfaction dimensions  —  For the past couple of years, as Instagram has sought to better compete with TikTok, becoming more appealing to creators has been a top priority.



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