Technology

Ahead of the midterms, US political campaigns are using voter-profiling companies and vast amounts of data to target campaign ads on guns, vaccines, and QAnon (Natasha Singer/New York Times)

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Natasha Singer / New York Times:

Ahead of the midterms, US political campaigns are using voter-profiling companies and vast amounts of data to target campaign ads on guns, vaccines, and QAnon  —  To help campaigns target ads, voter-profiling firms score millions of Americans on issues like guns, vaccines and QAnon.



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