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Nielsen says Amazon Prime Video's first Thursday Night Football game averaged 13.03M viewers; Amazon claimed 15.3M viewers after guaranteeing advertisers 12.5M (Rick Porter/The Hollywood Reporter)

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Rick Porter / The Hollywood Reporter:

Nielsen says Amazon Prime Video’s first Thursday Night Football game averaged 13.03M viewers; Amazon claimed 15.3M viewers after guaranteeing advertisers 12.5M  —  Nielsen says 13 million viewers watched the Sept. 15 contest on Prime Video and local over-the-air affiliates.



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